Brand Identity
Brand Identity & Strategy
Design brands with meaning — from strategy to a complete visual system.
About the course
A practical journey through building brands: positioning, verbal and visual identity, and a usable design system.
Objectives
- Define brand positioning
- Craft verbal & visual identity
- Deliver a coherent design system
Course topics
- Brand strategy
- Logo & visual identity
- Verbal identity & tone
- Guidelines & handoff
Target audience
- Designers
- Business owners
- Marketing leads
Registration includes
- Training material
- Project critiques
- Accredited certificate
Enrollment requirements
- Experience: Design basics recommended
- Computer: Required
- Software / tools: Figma or Illustrator
- Special: A live brand brief to work on
Instructor
Lana Odeh
Brand Strategist- Experience: 9 years
- BA in Visual Communication
Fees
Full price320 JOD
Discount40 JOD
Price after discount280 JOD
Payment methods: Bank transfer
CliQ
Cash at the academy
Refund policy: Refundable up to 4 days before the start.
FAQ
How can I make a payment?
You can pay via bank transfer, CliQ, or in cash at the academy premises.
Do you offer online courses?
Yes, some courses are available online or in a hybrid format, depending on the specific requirements of each course.
What is your cancellation and refund policy?
The requirements vary by course, and the details are provided on each course page.
Will I receive a certificate?
Yes, participants receive an accredited certificate of attendance upon completing the course.